April 16, 2008
On Starbucks’ New Coffee
If you haven’t heard, Starbucks has made some major changes lately: they’ve redesigned their logo, came up with a new roast of coffee, and even changed their CEO! We’re not sure if it’s for the better or worse, but hey, change equals publicity!
Have you tried the new Pike Place Roast yet? The idea behind it is going back to their old roots with a fresh approach to brewing coffee. Inspired by Pike Place Market, located in Seattle (which we might as well call the city where coffee was born), the new roast is brewed fresh every 30 minutes in every Starbucks store across the world (and you know that’s a lot of Starbucks).
Popularity: 68% [?]
